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A consistent visual that represents your business
Style of type used to convey a message about the brand
How do you brand yourself online? If you haven’t thought about this yet, you need to! A good branding strategy will make your name stand out in the sea of other business names out there and give you some serious SEO and marketing advantages. Even if you don’t plan on becoming an online mogul, your business will probably expand over time, and it’s smart to put some effort into making sure that when you do change your company name or brand, it won’t hurt your reputation or customer loyalty.